You cannot fake importance.
If something is not important, then there’s no drive to get it done.
The same goes for urgency.
If something is not urgent, there’s no drive to get it done.
However, if something is both important and urgent, forces will be at full play to make you get it done.
If it’s additionally relevant, i.e.meaningfull for you right now, the universe will add fun to it.
(The concept of fun is often misunderstood. It’s confused with irresponsibility. Yet, someone with responsibility cannot have fun at a party knowing an important, urgent, and relevant project needs to get done tomorrow. However, he will have fun completing it, and even more fun enjoying the party afterwards.)